Industry Business EXPO — the digital platform of the future

IB EXPO expects high user rush

The year 2020 was, is and will remain a great chal­lenge in both pri­vate and busi­ness life. For the time being, this will not change in the new year — it remains uncer­tain for every­one and this has eco­nom­ic con­se­quences. Trade fairs are can­celled and only take place dig­i­tal­ly. A state of affairs with fatal con­se­quences. Dig­i­tal­i­sa­tion is there­fore advanc­ing even faster. The result of this dri­ven task is called Indus­try Busi­ness EXPO — a unique, dig­i­tal trade fair con­cept in Ger­man and English.
The IB EXPO is the 365-day online trade fair of the future and offers man­u­fac­tur­ers as well as users from the indus­try an excel­lent oppor­tu­ni­ty to exchange infor­ma­tion in a sim­ple and under­stand­able way. The direct con­tact to the con­tact per­son is the core idea of the whole thing. Prod­uct inno­va­tions and holis­tic solu­tions are the top priority.
 

“Our pri­ma­ry goal is to bring togeth­er the prod­ucts of the cus­tomers and the users from the indus­try: tar­get group and indus­try-spe­cif­ic. We guar­an­tee this promise to every exhibitor!”

 
empha­sis­es pub­lish­ing direc­tor Ali­ja Pale­vic the spe­cial con­cept of IB EXPO. The increas­ing inter­est in the year-round offer shows the need of all user sec­tors for the lat­est knowl­edge and spe­cial­ist infor­ma­tion in many sub­ject areas. IB EXPO meets this demand and presents inno­va­tions from a wide range:

• Chem­istry
• Biotech­nol­o­gy
• Bev­er­ages
• Cos­met­ics
• Food
• Oil & Gas
• Phar­ma
• Water & Waste Water

The con­tents are avail­able to inter­na­tion­al trade tar­get groups in Ger­man and Eng­lish. The nerve of the time has thus been struck and offers both exhibitors and users an easy and effec­tive exchange. On four trade fair dates in 2021, reg­is­tered users will be able to get into direct con­tact with experts from the sec­tors: Live chats, video calls and live pre­sen­ta­tions will be offered on the trade fair dates. The first IB EXPO will take place from 16–18 March 2021.
 

“We take trade fair events to the next lev­el: sim­ple and effec­tive. As a media house, we have done our job when man­u­fac­tur­ers’ prod­ucts reach the right indus­try pro­fes­sion­als. We don’t accept any­thing else!”
 

Ali­ja Pale­vic sum­maris­es fur­ther. With our media brands, we reach 2,904,000 read­ers and users per year.

• In print, we reach 58,000 named read­ers who trust our magazines.
• The total num­ber of our online users is 93,400
• Anoth­er 61,000 recip­i­ents use our newsletters
• With mar­ket­ing mea­sures of our social media chan­nel Indus­trieWelt we address anoth­er 30,000 experts and pro­fes­sion­als worldwide

 

In total, more than 242,400 guar­an­teed readers/users per month are addressed, who are delib­er­ate­ly used for the mar­ket­ing of IB Expo. The clas­sic print area in com­bi­na­tion with our online por­tals and dai­ly social media activ­i­ties are an excel­lent start­ing point for mas­sive mar­ket­ing of the trade fair.
 
The prod­uct plat­form of the future
The IB EXPO sales chan­nel will be indis­pens­able for com­pa­nies in the future.

• No trav­el necessary
• No hotel costs
• No absen­teeism at the workplace
• Effec­tive use of work­ing time

 
IB EXPO is cur­rent­ly already reg­is­ter­ing major com­pa­nies and experts from the indus­try as exhibitors.  Exhibitors can find more infor­ma­tion about the dig­i­tal trade fair at www.IB-EXPO.com.
Would you like to be an exhibitor and ben­e­fit from our strength? Get in touch with us:
Phone: +49 — 711 935927–41
Mail: ib-expo@fachwelt-verlag.de.